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2026-09-03 Views: 29
Hong Kong Polytechnic University recently hosted an interdisciplinary conference on ‘Generative AI in Sustainable Marketing and Consumer Well-being: Promises, Challenges and Future Research Directions’ at its West Kowloon Campus. The event was convened by the School of Professional Education and Executive Development (PolyU SPEED).

STL Professor Stephen Minas participated in the conference as a keynote speaker. Together with Dr Jeawon Kim, Dr Minas co-delivered a presentation on ‘AI, Ethics, and Climate Action: Bridging legal, research and practitioner perspectives’.
This presentation examined the evolving legal boundaries around AI in key jurisdictions, before focusing on the growing role of the United Nations on AI norm-setting and capacity-building. The case-study of the UN Climate Change #AI4ClimateAction Initiative demonstrated the co-creation of AI agency, judgment and literacy in developing country contexts.


After the plenary session, Dr Kim and Dr Minas gave feedback on academic work-in-progress during a workshop on future research topic ideation training.


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